If you have “continuing education” as a line item on your annual career development plan, attending conferences is a great way to immerse yourself learning, network with others and expand your resources. Because you have enough to do, we’ve taken it upon ourselves to compile another list of conferences you should be attending in 2017. Call your travel agent today – thank us tomorrow!
(PS. The ones in orange are ones we’ll be at – look us up!)
Hospital Marketing and Consumer Engagement Summit
March 27-28, 2017 | Nashville, TN
Why Attend: This event provides a truly unique, interactive educational and networking opportunity for people within the healthcare industry. Case study presentations and keynote addresses will discuss the current state of health care and expand upon opportunities to drive customer engagement. Our fearless leader, Tom Hileman, will even serve as a panelist!
Social Media Marketing World
March 22-24, 2017 | San Diego, CA
Why Attend: Want to learn the best social media marketing techniques? This one’s for you! Treat yourself to the biggest names in social media, discovering the latest techniques to deploy and track your social tactics. And it’s in San Diego at a time when you can’t take one more day of winter.
Midwest Digital Marketing Conference
April 12-13, 2017 | St. Louis, MO
Why Attend: While this might be considered a smaller conference, the information is anything but insignificant. With speakers from Forrester, Twitter, Microsoft and more, you’ll be sure to get the hands-on attention and education you can expect from a smaller-knit community.
Becker’s Hospital Review 8th Annual Meeting
April 17-20, 2017 | Chicago, IL
Why Attend: This exclusive conference brings together hospital leaders to discuss how to improve business and strategies. The best minds in the hospital field will discuss opportunities for hospitals plus provide practical and immediately useful guidance on ACOs, physician-hospital integration, improving profitability and key specialties.
Marketing United 2017
April 19-21, 2017 | Nashville, TN
Why Attend: We can’t help ourselves with this one. I mean, the event is hosted at the Country Music Hall of Fame. And, oh yeah, there’s learning involved. Marketing United is packed with hands-on sessions to help marketers from around the world get better at what they do. You'll learn from industry leaders, share ideas and not eat stale cookies.
Marketing Nation Summit
April 23-26, 2017 | San Francisco, CA
Why Attend: This conference, brought to you by Marketo, is one of the very best events of the year. Bringing together the biggest and brightest in the industry – including our very own Alex Greger as a speaker(!) – this event tackles some of the most challenging topics, offering knowledge-sharing and solutions you can implement as soon as you’re back in the office.
Bonus! Looking to save some cash? Use discount code Nation300 when you register for $300 off your registration!
Modern Marketing Experience
April 25-27, 2017 | Las Vegas, NV
Why Attend: This conference, hosted by Oracle, offers everything for the modern marketer: cross-channel optimization, mobile and social engagement strategies and more. Learn how to make the most of your marketing technology ecosystem for greater success.
May 2017 | Various
Why Attend: Open to all, the Kentico Roadshow will showcase Kentico EMS and Kentico Cloud, giving you a greater technical understanding of both platforms, what to consider when deciding which one to use for your projects, and learn what benefits each option can bring your business. They’ll be traveling all around the world, spending most of May in the U.S. Best part is that these events are free!
HOW Design Live
May 2-6, 2017 | Chicago, IL
Why Attend: HOW Design Live is one of the largest annual gatherings for creative professionals. Change your thinking and improve your work by building essential business and marketing skills gleaned from this event. To quote them, “Ignite your passion and create your future.” We’re sold!
2017 AMA Marketing Workshops
May 8-9, 2017 | Chicago, IL
Why Attend: Escape the office and find inspiration. Fresh-thinking experts will guide this holistic and intensive 2-day training boost you need to stay on track with the latest trends in digital marketing, branding strategy and marketing communications. To add to that, you get a free AMA Professional Certified Marketer certification test with your registration!
May 9-11, 2017 | San Francisco, CA
Why Attend: MarTech is the international conference series for senior-level, hybrid professionals who are both marketing- and tech-savvy: marketing technologists, creative technologists, growth hackers, data scientists, and digital strategists. Yep, that’s us alright! They have two conferences this year, one in San Francisco in the spring and one in Boston in the fall.
Digital Marketing in Healthcare Summit
May 15-16, 2017 | Philadelphia, PA
Why Attend: We all know the healthcare industry is changing, adapting to new and innovative ways to reach patients through their journey. Join hundreds of other healthcare and digital marketing leaders as they explore new ways to utilize, innovate and develop digital marketing initiatives within the healthcare industry.
May 18-21, 2017 | Big Bear, CA
Why Attend: CAMP is a carefully curated business conference designed to inspire, grow success, encourage collaboration and create community. They bring together 200 creative thought leaders and innovators for four phone- and email-free days in the California mountains. We’re in the mountains for 3 days with no devices? Wait a minute…
June 7-9, 2017 | Louisville, KY
Why Attend: They’re still calling themselves “software development madness”, and with good reason. Code PaLOUsa is a multi-day conference designed to cover all aspects of software development, regardless of technology. This conference offers product evaluation and community resources to plan, architect, deploy, manage and secure applications.
June 12-15, 2017 | Las Vegas, NV
Why Attend: The Association for Accounting Marketing (AAM) provides resources, education, support and a global network to the accounting marketing profession. Their annual summit allows you to gain relevant knowledge on key issues and create strategies that have a direct impact on your firm’s bottom line. And Kyle Chandler, our Director of Marketing Services, will be leading a marketing automation bootcamp! Ten-hut!
Bonus! Need to send your kid to camp this summer? Use discount code ENG17AAM at checkout to get $100 off your registration!
June 13-14, 2017 | New York, NY
Why Attend: If you ask them, they’d say the “experience is like walking in a little cozy place around the corner. You know everybody in person, and you have an authentic, intimate, personal experience. With lots of learning, sharing and networking along the way.” So, if you are a front-end or UX professional looking to grow your abilities, this conference is for you.
July 17-19, 2017 | Seattle, WA
Why Attend: In their words, “Exceptional speakers. Actionable tactics. Lots of snacks.” You had us at snacks. MozCon is three days of forward-thinking, actionable sessions in SEO, brand development, CRO, the mobile landscape, analytics, customer experience, social and content marketing, and more.
September 5-8, 2017 | Cleveland, OH
Why Attend: We totally drink the Kool-Aid for this one. Learn from some of the biggest and brightest in the content marketing industry how content strategy, integration, measurement and implementation can help grow your business. And Hileman Group sponsors a track, so come check us out!
Bonus! Have a little thing called a “budget”? Use discount code Hileman100 when you register for $100 off your registration!
September 24-27, 2017 | Orlando, FL
Why Attend: The Society for Healthcare Strategy & Market Development (SHSMD), a personal membership group of the American Hospital Association, is the largest and most prominent voice and resource for healthcare professionals. This year’s annual conference focuses on advancing excellence in healthcare strategy.
September 25-28, 2017 | Boston, MA
Why Attend: INBOUND's purpose is to provide the inspiration, education, and connections you need to grow and transform your business. Who doesn’t need inspiration from time to time? Plus, you get to make 19,000 new BFFs.
MarketingProfs' B2B Marketing Forum
October 3-6, 2017 | Boston, MA
Why Attend: We have attended this conference in the past and learned a ton about the future of B2B marketing. It is the place where leaders, innovators, and people who make things happen gather to learn about the latest in B2B marketing and share the secrets to success.
Distilled SearchLove Conference
October 16-17, 2017 | London, England
Why Attend: London, baby! Jumpstart your career by staying on the cutting edge of online marketing. Learn the latest in search, analytics, content creation, optimizing your website, paid promotions and more.
Sitecore Symposium 2017
October 16-17, 2017 | Las Vegas, NV
Why Attend: Listen to world-class, real-world case studies from some of the biggest brands on the planet, and learn all the technical details underneath. Learn about building or evolving the experiences you use to engage with your customers. Understand trends with analytics, machine learning, mobile, personalization and so much more.
Search Marketing Expo (SMX)
October 24-26, 2017 | New York, NY
Why Attend: This event is not for the faint of search marketing heart. This conference is for people obsessed with search marketing, looking to succeed. Tackle your search marketing challenges and be inspired by new ideas. These SMX conferences take place multiple times a year around the globe…we suggested Paris last year, but if NYC is as far as you can go…it’s still worth it!
An Event Apart
October 30-November 1, 2017 | San Francisco, CA
Why Attend: An Event Apart is three days of intense focus on digital design, UX, and more. If you’re looking to improve job skills and make new community and business connections in an intense and fun environment, this is the event for you. There are events throughout the year – we went to one in Florida last year – but why not see San Francisco in October?
November 6-9, 2017 | Las Vegas, NV
Why Attend: This is a new one for us. Pubcon offers internet marketing and SEO trade shows and conferences. We like this conference in particular because day one features a full day of their Pubcon Masters Group search and social media training. And, really, who doesn’t want to be a master?