Marketing automation (MA), when used the right way, can be an incredible tool for marketers. From successfully running complex campaigns to managing your time efficiently, MA is a lifesaver.
Marketo is a leader in marketing automation software. We love it so much, we use it every day. As such, we knows the ins and outs (and ups, downs, and side-to-sides) of the tool and are dying to share our secrets with you!
So, if you use Marketo for your marketing activities, this workshop is for you.
Join us May 3rd for a live Q&A session in which we take you through Marketo to learn the things you didn’t know you needed to know. You know?
You’ll be able to take your Marketo account to the next level and learn things like:
- A 102-level overview of Marketo
- Best practices (naming conventions, account structure, etc.)
- Troubleshooting
The Details:
Marketo Training: Best Practices Beyond the Basics
Date: Wednesday, May 3, 2017
Time: 12:00 PM ET / 9:00 AM PT
About the Presenters
Alex Greger
Alex Greger is the Marketing Automation Team Lead at Hileman Group. As a Marketo Certified Consultant, Marketo Certified Expert and Marketo Champion, he is our go-to for all things Marketo (no kidding, right?). He has spent the last 3 years building email campaigns and demand generation programs for clients in the technology, insurance and healthcare industries. His focus and dedication to marketing technologies – from marketing automation, email marketing and CRM systems – helps extend into a more holistic and strategic approach. He has worked with many different email and marketing automation platforms, ranging from ExactTarget and Marketo to MailChimp and Constant Contact.
Alex Ash
Alex Ash (affectionately referred to by the Hileman team as Double-A) works as a Marketing Automation Specialist. She manages the marketing automation efforts for her clients through strategy and creativity. She has 2+ years of general marketing experience, including content writing, email marketing, marketing automation and social media, but her passions really lie in creating overall great online experiences for users. She is well-versed in many marketing automation and email platforms, including Marketo, MailChimp, EMMA and Robly.
Peter Anagnostos
The world of marketing has changed drastically in the last decade. With the window to the world at their fingertips, buyers are empowered to proactively find products and services to meet their needs before ever talking to you. Do you know if your marketing programs are working? Are your prospects finding the content they need to make informed decisions? In the following article, we identify 5 signs your company is ready for marketing automation.
Jeff Buysse
The world of marketing has changed drastically in the last decade. With the window to the world at their fingertips, buyers are empowered to proactively find products and services to meet their needs before ever talking to you. Do you know if your marketing programs are working? Are your prospects finding the content they need to make informed decisions? In the following article, we identify 5 signs your company is ready for marketing automation.
The world of marketing has changed drastically in the last decade. With the window to the world at their fingertips, buyers are empowered to proactively find products and services to meet their needs before ever talking to you. Do you know if your marketing programs are working? Are your prospects finding the content they need to make informed decisions? In the following article, we identify 5 signs your company is ready for marketing automation.