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Measure Your Marketing Automation Readiness Instantly
Have you actively planned a digital marketing strategy for your business?
When using online marketing, do you have a defined audience?
Do you effectively use leads or interest generated by your online presence to convert prospects into customers for your business?
Do you feel you can make improvements to your online presence that would increase your customer base and sales?
Do you interact with your customers online to gain feedback and insights?
Do you utilize a marketing automation software or solution?
What percentage of your database contacts include email?
Do you know your average cost of a lead?
When planning your marketing campaigns, what does your channel segmentation include?
Have you identified criteria that indicates the ideal customer?
How many of your staff are involved in marketing online?
Do you analyze results each month for continuous improvement?
What percentage of your website leads convert into customers?
Do you segment your email marketing lists and send different messages to different segments?
Do you track which traffic sources convert into leads?
What is your organization's largest marketing challenge?
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